I am Iniyaval, the mind and heart behind theHANDPICKED. For more than thirty years, I have built brands that found their clarity, identity and confidence.
I am Iniyaval, the mind and heart behind theHANDPICKED.
For more than thirty years, I have built brands that found their clarity, identity and confidence.
I have seen entrepreneurs struggle not because their product is weak, but because their brand is silent.
It hurts me every time.
And my work exists to remove that hurt.
I bring
clarity
thought
structure
strategy
content
design
digital direction
Everything begins with a plan.
I give you that plan.
You execute it with your passion.
Together we create a brand that stands tall.
You are not the hero and I am not the hero.
The hero is the work we create and the value your business delivers.
Your brand deserves to be expressed beautifully.
Your business deserves to be understood clearly.
I am here for that purpose.
OUR PHILOSOPHY
VISION
To create a world where boring brands are extinct and marketing meetings don't make people want to fake their own deaths... or their own budgets.
MISSION
We transform businesses through strategic branding that's both effective and entertaining – because life's too short for beige marketing and even shorter for broke businesses.
VALUES
Boldness - We don't do safe. Safe is for bank vaults and your competitor's marketing strategy. Honesty - We'll tell you when your idea sucks (nicely, with cookies and a better alternative). Creativity - If it doesn't make us say "whoa," it doesn't leave our studio. If it doesn't make you money, it doesn't exist. Results - Pretty designs are nice. Designs that make money are life-changing. Coffee - It's technically not a value but we'd die without it. Also, it's tax-deductible.